Abstract

Lecturer performance is a critical determinant of higher education quality, particularly in private universities that face increasing competition and resource limitations. This study aims to examine an integrated model of motivation, organizational culture, and work environment as antecedents of Organizational Citizenship Behavior (OCB) and their implications for lecturer performance. Using a quantitative approach, data were collected from lecturers at private universities through a structured questionnaire and analyzed using structural equation modeling (SEM). The results demonstrate that motivation, organizational culture, and work environment have significant positive effects on OCB. Furthermore, OCB exerts a significant positive influence on lecturer performance and partially mediates the relationships between the antecedent variables and performance. These findings indicate that lecturer performance is not solely driven by formal job requirements, but also by discretionary behaviors fostered through supportive organizational and psychological conditions. This study contributes to the literature by validating OCB as a key behavioral mechanism linking motivation, organizational culture, and work environment to performance in the context of private higher education. Practically, the findings provide insights for university management to enhance lecturer performance through integrated human resource strategies focusing on motivation enhancement, cultural strengthening, and work environment improvement.

Keywords

  • Motivation Arganizational Culture Work Environment Organizational Citizenship Behavior Lecturer Perf

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